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FAQ's for Melissa

I receive daily emails, Twitter, and Facebook messages daily about marketing, publishing, and social media. In an effort to save time and consolidate answering the same questions a multitude of times, I'm opening this forum for questions. I'll answer them as I am able, and I'll try to get to each in a timely fashion. 

Please be succinct in your questions and ask only one question per comment. I'll respond to each directly and will leave the answers below for others to refer to. 

*I do not claim to be an expert on any subject, but I am happy to share what I have learned about marketing, publishing, and social media. When leaving a comment on this forum, you understand that the answers you receive may not be what will work for you, and you agree to hold Melissa Foster and World Literary Cafe, LLC harmless and free of responsibility for the outcome of your actions.



"A Random Buzzard in Kathmandu"

November 18, 2014 by BamaCarolina, 6 days 55 min ago
Comment id: 88342

Hi Melissa,

After 6 rounds of chemotherapy and 33 of radiation, I kicked breast cancer in the face. Then I did something incredibly difficult. I trekked 100 miles in the high Himalaya with 30 other cancer survivors and caretakers. I think my book is the next "Eat, Pray, Love" but I need fresh eyes on it. I can't afford a high priced editor (although I'm sure they're worth everything they charge) and wondered if you could recommend someone? Someone who enjoys thoughtful and humorous non fiction and has a reasonable fee scale.

I really appreciate your time,

Suzanne Link

Wow congrats!

November 18, 2014 by WriterGirl, 6 days 48 min ago
Comment id: 88343

That's amazing! I'm so happy you kicked cancer (the rest is a bonus, right?!). We have several vetted editors on Fostering Success - look at the resource page. You can also check our Author Toolbox, although those are not vetted editors, so you should check references. 

Good luck!

eBook marketing

August 2, 2014 by rachelstrong205, 16 weeks 2 days ago
Comment id: 83875

Hello Melissa, 

My wife has just finished her first ebook, the first in a series of romance novels, and I would like to know how to go about and market it, webite templates et cetera. She has me in charge of the marketing aspect and I am trying to get some information on how to get our book in stores and online. 

I would appreciate any help you could give me. 








August 2, 2014 by WriterGirl, 16 weeks 2 days ago
Comment id: 83876

Hi Glenn,

Congrats to your wife! We have complete courses on this at our sister site, That's the best place to start, as you can learn everything you need very quickly.

Free eBook promotion

August 1, 2014 by Sarah Parry, 16 weeks 3 days ago
Comment id: 83855

Hi Melissa,

I've heard such wonderful things about your site, and hope you'll be able to help me promote my new novel, which is at present on free download for Kindle. I'm not sure where to start, but if you could point me in the right direction, I'd be happy to spread the word about WLC and other authors in return.

Very best,



August 1, 2014 by WriterGirl, 16 weeks 3 days ago
Comment id: 83856

Hi Sarah, 

Welcome to WLC! You can start by clicking on the "Authors" tab in the menu. You'll see a dropdown menu and that lists each area for you to explore. There's a lot here, so take your time:-)


Daniel Cryns' Poem

July 24, 2014 by danielcryns, 17 weeks 4 days ago
Comment id: 83558

Hi Melissa,

What brought me to your wonderful site was a short review of your book 'Megan's Way' that had a mysterious reference to 'A poem by Daniel Cryns' , who I happen to be. Can you enlighten me on this mystery? Have we met?

Daniel Cryns

Is that true? Maybe it is

July 31, 2014 by demi clinton, 16 weeks 4 days ago
Comment id: 83778

Is that true? Maybe it is time for you two to meet up in person. I admire people who are great writers. Why? Simply because they can take you to other places and time by just reading their novel or poem.

Daniel Cryns

July 24, 2014 by WriterGirl, 17 weeks 4 days ago
Comment id: 83559

Hi Daniel,

I'm not sure what you are referring to - can you point me to that reference? 


promotional activities before book launch

June 14, 2014 by carolt, 23 weeks 2 days ago
Comment id: 81975

Melissa, I have a book coming out with Soul Mate Publishing probably in February.We haven't begun editing yet.How far ahead of the launch or release should I be publicizing my book? I'm concerned about being on a waiting list and missing out on things like reviews and blog tours or tweet support etc. If they are back logged because they are free. Does that make sense?  Is there somewhere on the site that has a timeline posted of when to do things before your book launch?  Any help you can provide would be great. Carol Traulsen

timing for promotions

June 14, 2014 by WriterGirl, 23 weeks 2 days ago
Comment id: 81976

Hi Carol,

We don't have a timeline posted, but this free video will probably help.


I have a question

June 7, 2014 by authorseankinsley, 24 weeks 2 days ago
Comment id: 81641

Hi Melissa,

I just joined your wonderful site. I dont know if i am submitting everything correct. I posted two comments. Is there anyway you can let me know if i am doing everything correctly.


Sean Kinsley



June 7, 2014 by WriterGirl, 24 weeks 2 days ago
Comment id: 81642

Hi Sean, you'll need to read the instructions for both Indie Kindle and Facebook Likes - both posts were not done correctly, and there's too much to post here, but you can read the instructions on the pages:-) 

Adding a photo to the free list

May 22, 2014 by Wendy Unsworth, 26 weeks 4 days ago
Comment id: 80933

Hi Melissa, 

This is a very simple problem, I am sure but how do I insert a cover into my free listing? I am working on an iPad and can't see how to do it! 

Many thanks 


Insert Cover

May 22, 2014 by WriterGirl, 26 weeks 4 days ago
Comment id: 80935

Hi Wendy, you can either copy/paste or use your Amazon affiliate in the Source area (*click on Source, top left of edit bar) :-)

Launching my books in America

May 4, 2014 by silverfox, 29 weeks 1 day ago
Comment id: 80146

Hello Melissa

I'm a 70 year old British author trying to establish more book sales in North America. I have written six books of various genre under my true name Chris R. Powall and two more under the pseudonym 'Rusty Nock'.

Any advice will be much appreciated.







Pormoting your book

May 4, 2014 by WriterGirl, 29 weeks 1 day ago
Comment id: 80157

Hi Chris,

Congratulations on your publications! We offer marketing courses through our educational arm, You'll find great insights there, and of course you can use the Tweet Teams and other author cross promotional services here on WLC. 

I hope this helps!


How to put a photo in a post for a free book?

April 21, 2014 by Jackie Weger, 30 weeks 6 days ago
Comment id: 79683

 Dear Melissa: I tried to put a cover in my post about a free book and when I did the preview the dang thing took up the entire web page. So I didn't post it. I got out of there in hurry! I don't see how I delete stuff either. Can you give me hint? 


Jackie Weger


April 21, 2014 by WriterGirl, 30 weeks 6 days ago
Comment id: 79685

Hi Jackie,

You can change the size of your image by right clicking, then click on Format Image. The size is scalable there, or click on Source (upper left of edit bar) and change the size in the html.

Sorry for the confusion.



April 5, 2014 by Joyce DeBacco, 33 weeks 2 days ago
Comment id: 79029

Thank you for your prompt reply. But where is the contact form? Your site is too busy and I can't find it.


April 5, 2014 by WriterGirl, 33 weeks 1 day ago
Comment id: 79031

We figured out what happened. It was an error on our side. Your book ran yesterday by accident and our program manager will be emailing you directly and comping you an ad. I am so sorry for the error.

Universal ad for Bargain Booksey and WLC

April 5, 2014 by Joyce DeBacco, 33 weeks 2 days ago
Comment id: 79026

My book, Serendipity House, is supposed to be featured in your daily deals column on the right along with a Bargain Booksey ad. BB has the book listed, but it's not up on the WLC site. Please check into this. Thanks.


April 5, 2014 by WriterGirl, 33 weeks 2 days ago
Comment id: 79027


I just checked our submission forms and we do not have one from you. I assume that you filled the form out at Booksy directly and they did not notify us. Please use the contact form and email me and I will follow up. So sorry for the confusion.


Author Sponsorship

April 4, 2014 by Kazzie K, 33 weeks 2 days ago
Comment id: 78996

Hi Melissa,

i am looking at putting the first four books of a series as a bundle on the sponsorship site,how do you do that with different isbn numbers and  how many days notice do you need to give for the date request.

Many Thanks





April 4, 2014 by WriterGirl, 33 weeks 2 days ago
Comment id: 78998

Hi, this depends. If you are looking to promote four different books you will need to choose the promotions (AUTHOR TAB in the main menu, then choose PROMOTIONS and select the ones you want). Each book will require a separate form to be completed. Each promo has a different lead time, so read the instructions for each. If you are promoting one bundle, then we just need the bundle's ASIN. We do not use ISBNs, only digital books at this time.

Advertising under your new release this month April

April 1, 2014 by donettea1977, 33 weeks 5 days ago
Comment id: 78883


I just read that your offer a 7 day add for books released within the past 7 days. I just published the kindle version of my book and want to have you promote it on your site eventhough I missed day 1, Please let me know how I can get in your promotion  as today is day 40 of my kindle publishing and I won't qualify next month for your promotion. Thank you!


Donette Williamson

New Release

April 1, 2014 by WriterGirl, 33 weeks 5 days ago
Comment id: 78884

Hi Donetta,

We don't allow books to be added mid promotion, but you can submit for next month and we'll honor it:-)

How do I remove something posted on FREE eBooks for March 24?

March 16, 2014 by miritbarak, 36 weeks 1 day ago
Comment id: 78200


I cannot figure out how to align well the paragraphs on my posting:

Plus, I will change the cover image. Can you tell me how can I edit it please?





March 16, 2014 by WriterGirl, 36 weeks 1 day ago
Comment id: 78202

I have aligned it for you. When you copied and pasted your info you had a width set of 991 px. 

The cover image seems to be linked to Amazon so that should change automatically when your Amazon image changes.

Aspiring Editor

January 31, 2014 by nebeener, 42 weeks 3 days ago
Comment id: 76199

I am an author and aspiring editor and have a question regarding the editing certificates available online through universities and other sites.  While I have a degree in English Lit., I have very little mentionable experience in editing and I am thinking that I might have more success attracting clients were I able to show certification.  I have found a few programs through universities, but have also found one on MediaBistro that looks very thorough as well.  Would certification improve my chances in the freelance editing world? Would the more expensive university program garner greater respect than a program like the one from MediaBistro?  Any help from anyone in the know would be much appreciated!


Editing services

January 31, 2014 by WriterGirl, 42 weeks 3 days ago
Comment id: 76200

Hi Renee,

I really can't give you a solid answer on this. While I believe education and experience are critical in becoming a well-respected editor, I can't speak to the income or reputation you will gain, and I'm not familiar enough with Media Bistro to make that determination. But I do wish you luck.

Sales and Marketing

January 3, 2014 by CherylG, 46 weeks 3 days ago
Comment id: 74675

Hi Melissa :)

How long after consistent, steady marketing of my book can I expect to see even the slightest increase in sales--weeks, months?

Thank you :)

Cheryl G


January 3, 2014 by WriterGirl, 46 weeks 3 days ago
Comment id: 74676

That really depends on the book, the quality of the writing, and the number of books you have out. With one book, if it's not a given to increase sales unless you really have a strong book. Without knowing your book and your previous marketing summaries, I can't really make a clear judgment. Every book is different.


January 3, 2014 by CherylG, 46 weeks 3 days ago
Comment id: 74678

Okay, thank you. The writing is solid so I'm not concerned about that. It's garnered excellent really comes down to if the book resonates with readers. Is it a "strong" book? Not sure how I would define "strong" except obviously all of the bestsellers out there are "strong" or they wouldn't be bestsellers. Jennifer Probst hit the jackpot with The Marriage Bargain, light, fun romance pubbed by Entangled a couple of years ago and readers went crazy over it. Was it a "strong" book? It definitely had legs. :) 

I think the key is to have multiple new books as well as older books out there at once. I think I should consider removing my new book from Amazon and waiting until I have several books ready to publish. That is probably the ticket to having consistent sales. Hopefully by the end of the year I should have more books ready to pub on Amazon.

Thank you and have a great day. :)

P.S. I'm enjoying the classes I bought. :)

Cheryl G

I wouldn't remove it

January 3, 2014 by WriterGirl, 46 weeks 3 days ago
Comment id: 74680

Hi Cheryl,

I would not remove the book from sales platforms. If it were me, I'd want that exposure, even if sales were slower. It's very hard to define what makes a breakout book because it changes from time to time. I would focus on getting your other books out, but I would also continue to amp up your exposure and build a readership when you have one book out. I know successful authors with one book and I know authors with multiple books who sell nearly nothing. There are no givens in this business. If you are referencing The Judge and the Heiress, then why don't you try upping the price (it's not a full length novel, so maybe $1.99?) focus on gaining reviews, do a blog tour or two to gain exposure, then after a few months when you have another book out, do a BookBub ad with Book 1 and intro book 2? That way you are still building and audience while you're writing.


January 3, 2014 by CherylG, 46 weeks 2 days ago
Comment id: 74681

Thank you very much for your advice. I appreciate it. :)



December 31, 2013 by potasyumsiyanid, 46 weeks 6 days ago
Comment id: 74463

Hi Melissa. My question is related to a quotion which is my final exam question.  “Our language has wisely sensed the two sides of being alone. It has created the word loneliness to express the pain of being alone. And it has created the word solitude to express the glory of being alone.” by Paul Tillich. I want to know what do you think about this quotion?


December 31, 2013 by WriterGirl, 46 weeks 6 days ago
Comment id: 74464

I think it's a brilliant quote, but I also think there are a zillion other ways to describe the same state of being <3

How to use WLC for different TwitterAccounts?

December 6, 2013 by GTO, 50 weeks 2 days ago
Comment id: 72738

Hi Melissa. I joined WLC around a year ago and I love how the Twitter Follow Program has helped me grow my followers on Twitter for my account @DianneEButts. I now have two other Twitter handles: @GParentObstacle (for a co-authored book) and @BAboutWriting (for my blog for writers). I opened a new WLC account for @GParentObstacle and I thought I could Log Out and log back in under the new account and begin using the Twitter Follow Program to grow that account. And then repeat for my @BAboutWriting Twitter handle. But it's not working that way. I'm now logged in to WLC for my new account for @GParentObstacle and it turns out when I click on the Twitter links, it's still going to my @DianneEButts Twitter handle. Any ideas how to get it to go to my other Twitter accounts?  ...   Oh wait. I just now thought of this: Maybe it's because I'm logged in to the @DianneEButts account on Twitter. Maybe I need to log out of TWITTER and log back in under the other account??? Sorry I didn't think of that before I started writing this, but I'll leave it in case anyone else has the same question. I'll try that and see if it works. Thanks.


December 6, 2013 by WriterGirl, 50 weeks 2 days ago
Comment id: 72740

Glad you figured it outsmiley

Seeking an Editor

November 25, 2013 by Darmie Orem, 52 weeks 12 hours ago
Comment id: 71919

Dear Melissa. I was introduced to the site by Paulette Mahurin. I'm desperately seeking an editor who specializes in African patois. Where will you suggest I post the message on the site? And if you know of any editor who specializes in this area please, let the person reach me through this email address: Thank you!

I don't

November 25, 2013 by WriterGirl, 52 weeks 9 hours ago
Comment id: 71930

I'm so sorry. I don't know of any editors who specialize in that dialect, but you can post on the Writer's/Editor forum and see if someone responds. You also might consider querying groups that might be from that region on Facebook. Good luck!


November 22, 2013 by M.Charlotte13, 1 year 1 day ago
Comment id: 71685

Dear Melissa, I was wondering if I use a last name for a character that i saw in a different book in my own book is that considered plagiarism? Sincerly, M.Charlotte

No Plagiarism

November 22, 2013 by WriterGirl, 1 year 1 day ago
Comment id: 71687

Hi, it's not plagiarism by using the name of a character, but if you use the same story/text it is. There aren't enough names to go around, so books often repeat first and/or last names. 

Promoting my site

November 22, 2013 by Unhappened, 1 year 2 days ago
Comment id: 71630

Dear Melissa,
I have just started a site on DreamHost, (, and need advice on how to get traffic.
The aim of my site is to promote a remarkable novel by someone else, not me, and I believe once it gets going, once word gets around, everything will be fine.
I have added my url to as many search engines as I could find, (which probably accounts for all the visitors so far), I have emailed web-promotion companies for advice, to which very few have even replied, except to ask what I am selling, (a person), then ask for money I cannot afford.
I am a student of arts with limited funds, and I don't have much technical knowledge, but I have unlimited faith in my project of introducing the world to the most remarkable, strange, challenging, and beautifully written work I have ever read, and I have read heaps.
I do not subscribe anywhere, rarely comment, or have any efriends, (I have a few physical friends), so I am not exactly gregarious, more a quiet loner, but I am more than willing to do what it takes, even selling my old car and pay someone to get my site noticed.
Anyway, any advice would be appreciated.
Lauren Wills


November 22, 2013 by WriterGirl, 1 year 1 day ago
Comment id: 71688

Hi Lauren,

It sounds like you are doing the right things. I would reach out on social media and connect wth people that way, too.


November 23, 2013 by Unhappened, 1 year 1 day ago
Comment id: 71699

Dear Writergirl,
Thankyou for your advice.

FB Like Etiquette

November 20, 2013 by jroseallistser, 1 year 4 days ago
Comment id: 71515

Hi Melissa,

I've been doing the FB Like program for the past month and love it! Just one question/problem...

The guides state we should send the WLC notice to participating authors as a PRIVATE MESSAGE . Several, however, stop by and drop notes on my public stream. Today, one even plastered a self-promotion plug/link in my stream along with it. What should we do about this? 

Public notices

November 20, 2013 by WriterGirl, 1 year 4 days ago
Comment id: 71516

We try our best to remind members not to do that. I think you can just delete it from your page and perhaps send them a PM reminding them. 


November 17, 2013 by Salty917, 1 year 1 week ago
Comment id: 71245

How do I get my book featured on this site? I really need help in Marketing my book. I have written and self published a really great book but have limited resources. Where do i go from here?